June 2, 2016

4 reasons why networking is important

I recently attended a networking brunch in conjunction with L.I.F.E Talks and Kaiya Milan in honour of American social media entrepreneur, Karen Civil.

The brunch reminded me just how important networking is for your career. These days, getting your foot in the door is not only by what you know, but ever increasingly through who you know.

I thought I would share why I think networking is crucial in taking our careers to the next level:

1. Meeting new people

You never know who can give you your next big break. The more people you connect with, the more likely you can share ideas and best practise. These ideas could then turn into profitable solutions just by meeting and knowing the right people.

2. Raising your profile

The more you network with people, the more they will know about you, your ideas and your business. This is a free way to raise your profile and get yourself and your services out there! I was able to help raise the profile of Girls Talk London while I was at the networking brunch by talking about the brand and what we do- which led to a few more business cards being exchanged!

3. Generation of referrals and more business

The great thing about networking events is that people usually have to speak to each other! As you get talking, someone may like you and/or your business. They may even refer you to someone else who needs what you have to offer.

4. Increased confidence

Do you hate the idea of talking to new people? Don’t worry, you are not alone! I see attending networking events as a great way to get out of your comfort zone and to build on your confidence. The more you connect and interact with different kinds of people, the more comfortable and relaxed you will be in talking about your yourself, brand and business!

Amaka Uche 

Ambassador, Girls Talk London

Follow Amake on Twitter @epicawesomelife